Key takeaway: Loxo is unique in offering a free ATS tier alongside paid plans starting at $119/user/month for Professional. The platform combines ATS, CRM, outreach, and AI sourcing in one system. For a 5-person team on Professional, annual cost is approximately $7,140 — competitive with Bullhorn and Crelate but with more bundled features.
What does Loxo cost in 2026?
Loxo publishes transparent pricing with a free option:
| Plan | Per User/Month | Key Features |
|---|---|---|
| Free | $0 | Basic ATS, CRM, 25 contacts/mo |
| Professional | $119/user/mo | Full ATS/CRM, outreach, 250 contacts/mo |
| Enterprise | Custom | Unlimited contacts, API, dedicated support |
Free tier details
Loxo's free plan is genuinely usable for solo recruiters or very small teams. It includes core ATS and CRM functionality with 25 candidate contact reveals per month. The limitation is in sourcing volume, not in core functionality.
What the paid tiers add
Professional unlocks full outreach automation (email sequences, LinkedIn messaging), 250 contact reveals per month, and Loxo's AI sourcing engine. Enterprise removes contact limits entirely and adds custom integrations, dedicated support, and advanced security.
What features does Loxo include?
All-in-one platform
- ATS — full applicant tracking with customizable pipelines
- CRM — candidate and client relationship management
- AI sourcing — AI-powered candidate search across Loxo's proprietary database
- Automated outreach — multi-channel sequences (email, LinkedIn, phone)
- Contact data — verified emails and phone numbers (credit-based)
- Analytics — pipeline, outreach, and placement reporting
What makes Loxo different
Loxo is the only ATS that bundles sourcing, outreach automation, and contact data into the same platform. Competitors like Bullhorn require separate subscriptions for sourcing tools, outreach automation, and contact data providers.
What are Loxo's limitations?
Contact credit limits — The credit system for revealing candidate contact information is the primary constraint. At 250 contacts/month on Professional, high-volume agencies may hit limits quickly.
Smaller database — Loxo's proprietary candidate database is smaller than ZoomInfo or LinkedIn. For some niche roles, data coverage may be limited.
Agency-first design — While Loxo works for corporate teams, its interface and workflow are optimized for recruitment agencies. Corporate recruiting teams may find the UX less intuitive.
Enterprise maturity — Loxo is newer than Bullhorn and lacks some enterprise features like VMS integration and advanced compliance tools.
How does Loxo compare to alternatives?
| Feature | Loxo | Bullhorn | Crelate | Manatal |
|---|---|---|---|---|
| Free tier | Yes | No | No | No (14-day trial) |
| Starting paid | $119/user/mo | ~$99/user/mo | $65/user/mo | $15/user/mo |
| AI sourcing | Included | No | No | No |
| Outreach automation | Included | Add-on | Business plan | No |
| Contact data | Included (credits) | No | No | No |
| Best for | All-in-one agencies | Enterprise staffing | Budget agencies | Budget ATS |
When Loxo is the right choice
Loxo is ideal for agencies that want one platform for everything — sourcing, outreach, tracking, and CRM — without managing multiple tool subscriptions. The all-in-one approach simplifies your tech stack and reduces total cost versus buying separate tools.
When alternatives are better
For agencies working with enterprise clients through VMS platforms, Bullhorn remains necessary. For teams that only need an ATS without sourcing, Crelate or Manatal are significantly cheaper.
How does Loxo compare to Noon AI?
Loxo and Noon AI both offer AI-powered sourcing, but they take different approaches. Loxo bundles sourcing into an ATS/CRM platform — convenient but with contact credit limits and a smaller database. Noon AI is a dedicated AI sourcing platform with a larger database (800M+ profiles), more sophisticated AI matching, and unlimited outreach automation.
Teams that want everything in one tool may prefer Loxo. Teams that want best-in-class sourcing paired with their preferred ATS may get better results from Noon AI plus a dedicated ATS.
Frequently asked questions
Is Loxo's free plan really free? Yes, Loxo offers a genuinely free ATS/CRM with 25 contact reveals per month. There is no time limit — you can use it indefinitely within those constraints.
How many contacts can I reveal per month? Free: 25/month. Professional: 250/month. Enterprise: unlimited (negotiated).
Is Loxo good for corporate recruiting teams? Loxo works for corporate teams but is designed primarily for recruitment agencies. Corporate teams may find platforms like Greenhouse or Ashby more intuitive for their workflows.
Can Loxo replace LinkedIn Recruiter? Partially. Loxo's sourcing and contact data can reduce reliance on LinkedIn Recruiter, but LinkedIn's network and InMail system remain unique. Many teams use both.
What is Loxo's contract length? Loxo offers monthly billing with no long-term commitment required. Annual billing is available at a discount.