Tara Torres
Coinbase
“You just have to start. Open up your mind to the art of the possible.”
Tara Torres has been named to the Talent 100, Class of 2026, the annual award recognizing up to 100 leaders in each category of talent acquisition. Honorees are nominated by peers or found by committees that look for excellent work wherever it happens, then chosen for the depth of their craft and their impact on hiring. This is Tara's story.
When Tara Torres began recruiting, the work was done on paper. There was no applicant tracking system, no video interviewing, no sourcing automation of any kind. In the roughly 25 years since, she has watched each of those technologies arrive, unsettle the profession, and then quietly become table stakes. That long memory is precisely what makes her one of the steadier voices in a market currently convinced that artificial intelligence is without precedent.
Today she works in talent acquisition at Coinbase, an environment where the pace of technology adoption is a business assumption rather than a debate. Her posture toward new tools is neither breathless nor defensive. Her team is actively experimenting with sourcing technology, and she is deliberate about the difference between curiosity and endorsement, routing evaluation through the people whose job it is to assess it properly rather than making unilateral calls. It is a discipline she has earned across banking, big tech, and everything before that.
An Accident That Became a Career
Torres did not set out to build a life in hiring. Her original major was hospitality management, and she was in Orlando, Florida, which meant working for one of the region's best known hotel chains while she was still in school. It taught her something useful: that particular future was not a fit.
What came next was a role at a staffing agency, placing temporary and temp-to-perm workers into a call center. She was still an undergraduate. She liked it enough to change her academic direction entirely, switching her major to HR management, and, as she puts it, "the rest is history."
Through all of it she worked full time and went to school full time. That combination is easy to summarize and hard to live, and it produced the work ethic that has anchored everything since.
AI Is Not the First Disruption
Torres has a longer frame of reference than most people currently writing about AI in recruiting, and she uses it. Paper files gave way to the ATS. The ATS matured and video interviewing arrived. Each iteration was disruptive in both the useful and the uncomfortable ways, and each one eventually got absorbed. AI, she argues, is the most disruptive technology the function has seen in a long time, but the playbook for responding to it is not new.
"If we really think about where we were 25 years ago, there's been a ton of evolution and we all survived it," she says. "And we've all are better for it. I think AI is going to be exactly the same."
What that playbook requires, in her telling, is three things. Challenge your norms and your typical way of doing things. Open your mind to what she calls the art of the possible. And then hold people accountable, because change is genuinely hard and good intentions do not move organizations. Teams need a goal and a North Star, and leaders need to be explicit about expectations. If you want your organization to adopt AI, she says, you have to hold it accountable for actually doing so.
Start Before You Feel Ready
Her advice to talent leaders who feel behind is refreshingly free of posturing. Lean in. Ask questions. Show up in a way that assumes nobody expects you to have every answer, because nobody does.
She is specific about where to look. The Human Capital AI Council is one option. Existing vendors are another, since most now have teams building AI directly into their products and are usually glad to explain how. And the most overlooked resource is often internal: find out who is leading the AI charge inside your own organization and go connect with them.
Above all, begin. Torres makes room for the fact that this can feel intimidating, and she thinks leaders should be honest about that apprehension rather than performing confidence they do not have. Authenticity and engagement are not in conflict. "You can be authentic about the potential intimidation," she says, "but you can also still lean in and find ways that it will work for you." It is the same instinct that took a hospitality student in Orlando into a call center staffing desk and, eventually, into the center of one of the most demanding talent markets in technology.
The Talent 100 exists to celebrate the people shaping the future of how the world hires, and few embody that better than Tara. We are honored to welcome Tara Torres to the Talent 100, Class of 2026, and grateful for the experience, perspective, and craft they bring to this community. Congratulations, Tara. Welcome to the Talent 100.
About the Talent 100
The Talent 100 is an annual list spotlighting the leaders who push HR and talent acquisition forward, organized by Noon AI. Honorees are selected through peer nominations and independent selection committees. Selection is entirely merit-based, with no fees or pay-to-play requirements.



