salesforce > salesforce Employee Directory > Simon Chow
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Simon Chow
Software Engineering (PMTS)
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Location: San Francisco Bay AreaApprox. Years of Experience: 31
Simon Chow's Current Workplace
Salesforce
Company Size
2500+
Amount Raised
$65.4M
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Notable Investors
Emergence, New Enterprise Associates, Starboard Value, Morgenthaler Ventures, Credit Suisse First Boston
CRM
Sales Automation
Customer Service
Cloud Data Services
Marketing Automation
Experience
Software Engineering (PMTS)
Salesforce · Full-time
Aug 2021 - Present
3 yrs 9 mos
Oracle
1997 - Aug 2021
Senior Principal Engineer (Machine Learning), Oracle Adaptive Intelligent Apps
Apr 2016 - Aug 2021
5 yrs 5 mos
Engineer scalable productized Big Data applications using distributed and parallel platforms: Apache Spark, Kafka, Solr, Hadoop, Object Storage. Solution for high performance via algorithms like dimensionality reduction, factorization machines, entity embedding for massive data predictive models. Experience in NLP models and techniques such as doc2vec, TF-IDF, cosine / BM25 similarities, LSH Forest, search and learning to rank. Adept in machine learning techniques such as Ensemble stackers, Hyperparameter tuning, multi-armed bandits coded in Java, Scala or Python. Proficient to learn and use machine and deep learning models like FTRL, XGBoost, RNN, CNN from research papers and code libraries. Develop Microservices architecture in Agile scrum teams, CI/CD Test Driven development and containerized deployment. Build Intelligent HCM and CX (Customer Experience) Cloud services leveraging 1st and 3rd party data for smart, optimized outcomes.
Director, Oracle Applications Lab
Jun 2004 - Mar 2016
11 yrs 10 mos
Serve as a Global Solutions Owner for the comprehensive sales applications used by a sales force of over 25,000; expertise includes various CRM models: Sales Lead, Opportunity Management, Forecast, Quoting, Territory, Account Planning, and Customer References. Create custom solutions complementing SaaS Fusion Sales Cloud using Fusion Extensibility, ADF, Groovy, Java, JavaScript, HTML5, JSON, RESTful web services. Manage CRM implementation with global business process re-engineering using Oracle Fusion CRM, lead projects in Agile Scrum as Certified Scrum Master. Design compelling data visualization on CRM data to increase user adoption and capture usage metrics for fact based analysis and improvement on solutions. Direct a team of 20 IT professionals in global projects including system consolidation, application upgrades, and customized application deployments. Defined a new organization structure for 50+ team members; leveraged individual skills sets by defining specific support roles based on knowledge, geographic need, and software function. Maintain quality standards throughout full life cycle management including requirements definition, design, implementation, testing, support and training.
Development Director-CRM Online Services
2002 - 2004
2 yrs
Pioneered a development group for CRM applications online services; offering available to small to mid-size businesses on a subscription basis.
Group Manager, CRM Global Strategic Sales
1999 - 2002
3 yrs
Development Manager
1997 - 1999
2 yrs
Education
  • 1992 - 1994
    The University of Texas at AustinMA, Computer Sciences
  • 1989 - 1992
    The University of Texas at AustinBS, Computer Sciences