airbnb > airbnb Employee Directory > Edward L.
edward-l-1713aa5a
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Edward L.'s Personal Email and Phone Number
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Edward L.
Engineering Manager, SEO, Growth & TrafficGet email
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Edward L.'s Current Workplace
AirbnbCompany Size
2500+
Amount Raised
$6.4B
Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed 1.4 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.
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Notable Investors
Citi, TPG, BlackRock, Apollo, Silver Lake
Tourism
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Sharing Economy
Vacation Rental
Travel Accommodations
Experience
Engineering Manager, SEO, Growth & Traffic
Airbnb · Full-time
Oct 2019 - Present
• 5 yrs 9 mosSoftware Development Manager, Alexa Skills Kit
Amazon · Full-time
Apr 2017 - Oct 2019
• 2 yrs 7 mosLed engineering teams across US and Canada to deliver Alexa Skills Kit (ASK), a platform that enables 3rd-party developers to build their experiences into the Alexa ecosystem. Thought leader in the multi-modal space - i.e., the support of communication methods other than voice, such as GUI display on screened Echo devices and motion on Echo Show 10, and the rationalization of their co-existence to deliver the optimal end-user experience.
Groupon
Jul 2013 - Apr 2017
Sr. Manager, Display Advertising and Mobile Marketing
Mar 2016 - Apr 2017
• 1 yr 2 mosEngineering Manager, Display Advertising and Mobile Marketing
Apr 2015 - Mar 2016
• 1 yrDrove global Display Advertising and Mobile Marketing business at scale with deep understanding in online marketing technologies. Led engineering teams across multiple continents.
- Built a sophisticated service oriented platform for advertising on various partner platforms. Grew Display weekly media spend on Facebook by 10x while maintaining ROI efficiency targets.
- Built a highly scalable (>500k TPS) and low-latency (<10ms) Real-time Bidding solution on AWS with integrations into major RTB ad exchanges.
- Conducted incrementality tests to identify the true incrementality factors for Groupon media spend on various channels.
- Managed thousands of tracking tags/pixels for marketing/analytics on the 40+ Groupon sites across the globe.
- Piloted the Early Career Talent Program, which provided mentorship access from executive management.
- Technologies used: Node.js, REST API, PostgresSQL, MySQL, Splunk, Teradata, Hive, Kafka, Storm, Clojure, CoffeeScript, Javascript, Java, Docker, AWS services, Machine Learning, DSP, DMP, GTM.
Tech Lead, SDE, Display Advertising and Mobile Marketing
Jul 2013 - Apr 2015
• 1 yr 10 mosBuilding Behavioral Targeting Service and Real-time Bidding system.
The University of Chicago
Jun 2012 - Jul 2013
Research Assistant
Dec 2012 - Jul 2013
• 8 mosWorked on research projects in the Humanities Division and built project websites using php and Drupal, incorporating WebGL and other 3D scanning/presenting technologies to enable live manipulation of 3D models directly on modern internet browsers.
Web Developer
Jun 2012 - Jun 2013
• 1 yr 1 moDeveloped and managed web applications and departmental websites for the University of Chicago, including PHP Drupal templates, themes, modules, responsive front-end design.
Education
- Dates unavailableUniversity of ChicagoMaster of Science (M.S.), Computer Science
- Dates unavailableBeijing University of TechnologyBachelor of Arts (BA), Arts and Design (Public Art)