uber-com > uber-com Employee Directory > Azarias Reda, PhD
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Azarias Reda, PhD
Director of Engineering
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Location: San Francisco Bay AreaApprox. Years of Experience: 18
Azarias Reda, PhD's Current Workplace
Uber
Company Size
2500+
Amount Raised
$24.0B
We are Uber. The go-getters. The kind of people who are relentless about our mission to help people go anywhere and get anything and earn their way. Movement is what we power. It’s our lifeblood. It runs through our veins. It’s what gets us out of bed each morning. It pushes us to constantly reimagine how we can move better. For you. For all the places you want to go. For all the things you want to get. For all the ways you want to earn. Across the entire world. In real time. At the incredible speed of now.\n\nThe idea for Uber was born on a snowy night in Paris in 2008, and ever since then our DNA of reimagination and reinvention carries on. We’ve grown into a global platform powering flexible earnings and the movement of people and things in ever expanding ways. We’ve gone from connecting rides on 4 wheels to 2 wheels to 18-wheel freight deliveries. From takeout meals to daily essentials to prescription drugs to just about anything you need at any time and earning your way. From drivers with background checks to real-time verification, safety is a top priority every single day. At Uber, the pursuit of reimagination is never finished, never stops, and is always just beginning.
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Notable Investors
PayPal, Techstars, Uber, Saudi Arabia's Public Investment Fund, Citi
Mobile Apps
Ride Sharing
Food Delivery
Transportation
Sharing Economy
Delivery Service
Virtual Workforce
Last Mile Transportation
Experience
Director of Engineering
Uber · Full-time
Nov 2020 - Present
4 yrs 9 mos
I lead the Grocery and Retail Fulfillment org at Uber, which is responsible for the end-to-end delivery experience of Uber retail orders on consumer, merchant and courier surfaces. The org owns order fulfillment, shopping & payments for couriers, and order tracking & management for consumers. Grocery is Uber's newest $10B+ business. Previously, I led the Experimentation platform org at Uber. Experimentation at Uber consists of several teams including experiment serving (millions of requests per second), mobile & web SDKs, backend APIs, data science tooling and high volume data pipelines. Experimentation sits on the critical path of all product launches at Uber, and we work closely with product, engineering and DS teams. Bringing what’s new from teams across Uber to life
Founder
FreshCar (Previously Carma Car)
Jun 2017 - Nov 2020
3 yrs 6 mos
FreshCar is a Techstars-backed startup that offers enterprise software for managing vehicle subscriptions. The FreshCar platform offers a robust subscription management software powered by vehicle telematics, and I had full technical ownership for bringing the product from concept to a successful launch. My responsibilities included being the primary technical owner and contributor of the platform, working with designers and developers to execute our product roadmap, and working with enterprise customers to pitch and sell our platform on deals that typically surpass six figures. As a pioneer in alternative vehicle ownership models, FreshCar has worked with startups, dealerships, OEMs, and auto finance organizations to launch, operate and analyze vehicle subscription programs at scale. I enjoyed the mix of hands-on technical challenges with management and business development responsibilities. Our technology stack included Python, Django, DRF, PostgreSQL, Redis, RQ, Gunicorn, gevent, WebSocket, Firebase, Stripe Connect, AWS and native mobile applications. TechCrunch - Lease, own or subscribe? Carma wants to jump-start the car-as-a-service market
Travel/Work in Africa
Personal Projects
Jan 2016 - Apr 2017
1 yr 4 mos
I took a break from US Politics to travel to Africa and work on projects from my graduate school research on software for emerging markets. I spent most of this time on EthioTrack, which pioneered GPS fleet telematics solutions in Ethiopia, the second largest country in Africa. I led the development for launching the initial platform and trained technical staff in Addis Ababa, Ethiopia. Today, EthioTrack serves large local and international organizations in Ethiopia with state-of-the-art fleet telematics solutions.
Chief Technology Officer
Republican National Committee
Dec 2013 - Nov 2015
2 yrs
I was recruited to help the US Republican Party build its data and engineering operation from the ground up in the wake of President Obama's 2012 victory. First as a chief data officer, and later as CTO, my focus at the GOP was building a first class election data platform, and making this platform readily accessible for campaigns throughout the country via APIs and ready-made campaign tools. I worked under strict deadlines to deliver on some key initiatives for the GOP. I led the design of the GOP Voter API covering 200M+ voter profiles that was used to facilitate the data exchange agreement between the RNC and 12 of the 16 republican primary presidential campaigns in 2016. I also built a data engineering division for the GOP, which worked on automating electoral data collection, feature extraction and engineering, running large scale polls for labeling data, and training, evaluating and tuning voter targeting models. During my tenure, I grew the technology team to 50+, recruiting engineers and data scientists in Washington DC and staffing the party’s first office in Silicon Valley. My responsibility also included overseeing other technical efforts of the party, notably rebuilding GOP.com, the flagship website for the Republican Party. My work with the GOP has been widely covered in the press, from Weekend Interview on the Wall Street Journal, to getting named in the Forbes 30 Under 30 list and TIME Magazine's New Faces of Black Leadership list. I decided to resign from the RNC during the 2016 primary. WSJ: Leapfrogging the Democrats' Tech Advantage
Co-founder and CTO
Meritful
May 2012 - Dec 2013
1 yr 8 mos
I built Meritful, an enterprise software startup that provides a cloud platform for on-campus recruiting activities for HR teams. I was responsible for architecting and building the core SaaS platform. We built the Meritful platform from scratch to a fully functional and scalable web platform used by multiple Fortune 1000 companies. We leveraged a number of technologies in our stack, including, Python, Django, Postgres, Redis, Memcache, Celery, JavaScript, Twitter Bootstrap, CSS, HTML and many external service APIs (Social, Mail, Analytics, Logging, Caching) - hosted on Amazon Web Services.
Education
  • 2007 - 2012
    University of MichiganPhD, Computer Science Engineering
  • 2003 - 2007
    Sterling CollegeB.A., Computer Science, Business Adminstration and Mathematics